2.2.11

Open an advertising agency.


In this article, we learn to earn $ 1000 a month. Although of course the idea will bring you much more money for simple activities.
Let us resolve that we are starting from scratch all that we do not have the money to open a business. But in the mind bear in mind that as soon as we earn the first two hundred dollars, we will need to rent an office, registered private enterprise and to apply for registration of the press. These are the minimum steps you need to be done in the early days of your business.

The first thing we start it is: Define the purpose of our advertising agency and based on this definition, are positioning themselves in the city.

The second thing we need is: A memorable name "firm." Word of the firm in quotes because it is so far available only in our minds (it is a zero for the implementation of business ideas).


Third: Determine the market for goods, services, and demand for our proposals. I will dwell in detail here. We will deal with the placement of outdoor advertising (citylights, billboards, banners). Secondly we'll promoter and courier work. This distribution of promotional materials in through the ground, presentations, and express delivery, advertising materials in offices and apartments of the city. Third, it is very important, we will mediates between printers and customers in the printing, production designer.


Fourth: after determining the market we are looking for partners. This firm, the entrepreneurs who own the advertising plane. Our goal is to convince them to give us a chance, help them find customers. In each of these firms have their own managers, but from these proposals almost never relinquish. Imagine that the three firms agreed to try to work with us, giving us not a very lucrative commissions. This is great. Just yesterday, we did not have or anything, but an idea, but today in our database appeared citylights 5 and 15 billboards. Even with the modest fee we have the opportunity to earn money. Do not stop at the first success, moving on. Find the most profitable publishing house, which makes polygraph for the cheapest price is not much quality is lost. Even if we initially choose the wrong publishing house, it can always be replaced by another, as competition in this market is huge. Friends, just a few days you have in your database more than twenty planes for outdoor advertising (figuratively speaking, you have 20 of your personal planes). Do you "is" printing house, ready to make advertising on your order. You are ready to provide services and earn money.


Fifth: The most difficult part, we start looking for clients. This enables the continued rule of statistics. At first, until you no one knows it will be difficult, but it quickly changed. It is necessary to perform a few of even small orders, such as change not only the attitude of customers to you, but your personal relationship to him. To find customers, we need to invent and make an offer (without it anywhere). While you're alone, you have neither the designer nor the messenger, not the Secretary - you find it difficult, but believe me, soon, everything will change.


Now we give some figures:
Your share of the surrendered billboards from 5 to 40%
Citylight from 10 to 25%


Manufacture and printing of business cards from 20 to 300%


One of the most delicious piece of cake, your case will be much duplication printing and courier posting the apartments of the city.


After two - three months of work, you will have: Private Enterprise, an office, secretary, graphic designer, a dozen carriers, a couple of managers and stable income are measured in thousands of U.S. dollars. 
Tested in practice.